What are Aluminium Extrusions?

Extrusion is a process used to create objects of a fixed cross-sectional profile, of solid round, square or rectangular shapes, to L shapes and T shapes, tubes and many other different types. Metal is pushed through a die of the desired shape using either a mechanical or hydraulic press, resulting in the finished product. The cavity in which the raw material is pressed is lined with a wear resistant material which can withstand the pressure that is created when the material is pushed through, making extrusion possible without deforming or tearing the metal.

Aluminium extrusion is generally used in the manufacture of windows, doors and balustrades, but is also found in thousands of other items like vehicle parts, truck trays, boats and other marine products and refrigeration, etc to name a few.

Two advantages of this technique over other manufacturing processes are its ability to create very complex cross-sections, plus being able to work materials that are brittle, because the material only encounters compressive and shear stresses. It also forms finished parts with an excellent surface finish. Extrusions often minimise the need for secondary machining. They are not of the same dimensional accuracy or surface finish as machined parts, however, the process produces a wide variety of cross-sections that are hard to produce cost-effectively using other methods.

Extrusion may be continuous (producing indefinitely long material), or semi-continuous (producing many pieces). The minimum thickness of steel is about 3mm, whereas aluminum and magnesium is about 1mm. The extrusion process can be done with the material hot or cold.

Metals that are commonly extruded:

* Aluminium is the most commonly extruded material and can be hot or cold extruded
* Brass is used to extrude corrosion free rods, automobile parts, pipe fittings, engineering parts
* Copper pipe, wire, rods, bars, tubes, and welding electrodes
* Lead and tin pipes, wire, tubes, and cable sheathing
* Magnesium is used in aircraft parts and nuclear industry parts, and is about as extrudable as aluminum
* Zinc rods, bars, tubes, hardware components, fittings and handrails
* Steel rods and tracks -Usually plain carbon steel is extruded, but alloy steel and stainless steel can also be extruded
* Titanium is often used in aircraft components including seat tracks, engine rings, and other structural parts.

Clean Metals for Recycling

The cleaner that a metal is when it’s taken into a scrap metal yard to sell, the better price it will fetch per kilo, as foreign matter is costly to clean off, so this product will always be penalised accordingly in terms of the price. By this we mean no concrete, screws, glass, paper or any other foreign material attached.

All the metal we buy is processed by cleaning any non-metallic off it as required, cutting it into smaller pieces, and then it is put through a baling press to maximise the weights for export to South East Asia, where it will be melted down and manufactured into new products.

The Extrusion Process

The process begins by heating the material (for hot or warm extrusion). It is then loaded into the container for pressing. A dummy block is placed behind it where the ram then presses the material to push it out of the die. Afterward, the extrusion is stretched in order to straighten it. If higher quality properties are required then it may be heat treated or cold worked.

Cold extrusion is done at or near room temperature. Advantages of this over hot extrusion are the lack of oxidation, higher strength due to cold working, closer tolerances, good surface finish, and fast extrusion speeds if the material is subject to heat for a short period.

If you are looking for aluminium extrustion recyclers in Brisbane, make sure you visit Frog Metals.

SEO Townsville and Customer Lifetime Value

Customer Lifetime Value (CLV) is a measure of how much profit a customer will bring to your business over the lifetime of the relationship that exists between you two. The customer is the most valuable asset in your business. Knowing how to acquire and maintain this great asset is the key to a profitable business. CLV helps you determine where to commit you money in marketing campaigns before you launch them in order to reap higher benefits.

Calculating CLV

There are several formulas to arrive at the Lifetime Value of a given customer; the most efficient one is given by:

CLV = (Sales per customer) x (Customer lifetime) x (Number of referrals) x

(The percentage of referrals that turns customers) – (Cost of sales)

To arrive at these data you can use the following simple steps to estimate each parameter. For some idea of the benefit of SEO visit: http://happytalkmedia.com/seo-townsville.html

Sales per customer can be obtained by taking the sum of sales and divide it by the total sum of customers in a given period. Customer lifetime is the estimated number of times you think the customer will reorder a given product or service.

The number of referrals made is a conservative estimate of how many people have heard about you through a particular customer. A satisfied customer often makes casual reference on his or her blog, social media page or post a comment on a forum about a wonderful shopping experience that you provided. These comments can be read by hundreds to thousands of people. You can collect this information by asking your new customers how they heard about you.

Customers Guesstimate the percentage of the referrals that will buy something from your business to arrive at the percentage of referrals that convert to. Finally calculate the cost of sales by taking the sum of goods or services and divide it by the sum of customers that you have sold to in that period and multiply the quotient by the customer lifetime figure calculated earlier.

Importance of Lifetime value to your business

It serves as a benchmark in determining how much money, time and effort you can commit in acquiring a given customer in the first instance. You become confident of reaping benefits such as enhanced corporate image and increased sales from your current investments.

Lifetime value of a customer helps you to re-focus on your marketing campaigns. Once you realize that your customers are an ongoing stream of revenue rather than a one-shot sale, you get motivated to focus on ways of keeping them or repeat sales as loyal customer are likely to buy more. Loyal customers cost less to service. Experienced customers know how to use your products or services and make fewer calls to customer support and request fewer visits from the sale rep thus reducing the overheads.

Limited acquisition cost is yet another benefit of calculating lifetime value of a customer. Loyal customers are much more likely than not to be your advocates. They will recommend you to their associates and friends and happily speak about your products or services. This brings in more customers with little or zero acquisition cost. Lifetime value helps you identify the best customers; understand what best they see in your business thus helping you come up with real marketing objectives and strategies.

Social Media for Brisbane Businesses Explained

On-line social media has completely changed not only the way people interact with each other, but more importantly the way that clients interact with business.

With over 800 million users world-wide, Facebook on its own is a colossal marketing entity, with many others like Twitter, Youtube, Google Plus and Linkedin. While there is much media hype and hysteria, social media sites have fundamentally changed the way that all kinds of company with a public presence operates, and are now as essential to businesses as an email address and a homepage.

But along with all the clear differences social media has brought to the marketing environment, it is essential to have a realistic perspective of its capabilities and results.

With any kind of new marketing bandwagon comes a great many shonky or inexperienced fly-by-night firms and “social media experts” which focus on naïve businesses by over-hyping but under-delivering.

Many millions of dollars and incalculable time is utterly wasted on useless social media ideas every year. But the key to remember is that social media is not magic. Without good marketing and business fundamentals behind you, an online social media presence will most certainly fail and -depressingly- be a waste of time and money.

Despite hyping the impression of ’no-cost’ advertising with its lack of start-up and/or hosting fees, social media needs a constant presence, fresh content and site maintenance for successful results, which means valuable time spent on it that most companies simply can’t afford to spare. That’s why Social Media Brisbane offers to do the work for you, while still allowing for approval and oversight by clients.

Examples of where businesses commonly go wrong with social media include:

• Bad Content
Dreary or even stolen items, outdated suggestions, and terrible attempts to be hip are all too common when it comes to content published online. Be real: people who do business on the internet are generally savvy, and can sniff out hypocrisy and condescension from miles.

• Impatience
Building a healthy online social network takes time and resolve. A successful network doesn’t spring up in a jiffy, you need time and content in order to grow. All too often a business will create a social media profile, watch their results for a couple of weeks and then quit in annoyance when they don’t get the results they wanted.
This also ties into:

• Consistency
Spacing content out on a regular basis over several platforms is far more effective than using all of your content up at once or not updating at all. Nobody likes a spammer, but with the overload of information that we encounter on a daily basis, if there isn’t a regular reminder of your brand’s presence you will very quickly be left behind. Just a fortnightly update can do wonders for continuing and increasing relationships with customers.

The team here at Social Media Brisbane are highly experienced and know exactly how social media operates, and treat it as a part of a company’s marketing strategy rather than the only important thing.

We also integrate revolutionary Search Engine Optimization methods into our work, something that no other social media group offers.

Choosing consultants who value gimmicks over content and that throw around buzzwords such as “viral” or “Web 2.0” instead of giving strategy and results will simply end up as an exercise in frustration.

If you are looking for a social media consultancy based in Brisbane, contact the Brisbane SEO Company today on 3166 9622.

Laser Clinic Brisbane

IPL (Intense Pulsed Light) is a light based technology which treats several skin conditions in one treatment. It works in the deeper layers of the skin where traditional skincare cannot reach, thus achieving a far superior result.
Skin concerns such as pigmentation, freckling, sun damage, capillaries, redness, acne scarring and rosacea may be treated with photorejuvenation.

Pulses of light are applied to the skin via a handpiece which filters the wavelengths of light through a layer of ultrasound gel. The treatments remove most types of sun induced pigmentation like freckling, age spots and sun damage. By lessening the darker pigmentation IPL leaves the skin with a more even tone. Vascular skin concerns including capillaries, redness, acne scarring and rosacea are also targeted by the broad wavelengths of light. IPL works particularly well on red acne scarring that is left behind after undergoing acne treatments.

As most people will have several skin concerns, this treatment has become popular as it can address them all. The IPL photorejuvenation also stimulates the production of collagen which will plump and smooth the texture of the skin, improving fine lines, wrinkles and pitted scarring.

There is little or no downtime involved with photorejuvenation. Most people will experience some redness and heat in the area which subsides in several hours after treatment. The most common treatment areas are face, neck, décolletage/chest area and backs of hands.

Photorejuvenation treatments can be utilised as a once off treatment, however a course of treatments will promote the best results. A progressive result can be expected with a change usually noticed within a week after a session which is why IPL Photorejuvenation has gained such popularity among both men and women.

If you are looking for a Laser Clinic Brisbane that offers Acne Treatment Brisbane and IPL Brisbane then please see Image by Laser for a free consultation.

Permanent Laser Hair Removal Brisbane

Laser Hair Removal is a becoming a popular treatment, as the current fashion for both men and women is to have the clean look consisting of little or no body hair. Excess or unwanted hair growth is usually a result of genetics, hormones or certain medications. Recent advances in the technology have meant that the hair removal treatments are now a lot more effective and there is less risk of side effects from occurring, making it safer for consumers.

When discussing Laser Hair Removal, it is important to note that the body has 3 cycles of hair growth – Anagen (active), Catogen (transitional) and Telogen (resting). The laser energy destroys hairs in the Anagen or active phase, targeting the cells at the base of the hair follicle which are responsible for hair growth. As Laser Hair Removal targets only the hairs in the active phase, only a percentage of hairs are treated with each session. A series of treatments is required to clear an area, though less hair will return with each treatment and the regrowth will become fine, soft and sparse.

Laser hair removal treatments target melanin which is the dark pigment contained within the hair. Red hair contains a different type of melanin and consequently the treatments can be less effective for redheads.
The area must be shaved prior to treatment to allow the laser energy to be directed under the skin, and not to heat up the surface by having dark hair above the skin level. Any plucking or waxing must be stopped for several weeks before starting treatment, as the hair needs to be in the follicle for it to work.

The effectiveness of the Laser Hair Removal treatments is mostly dependant on the quality of machine used, the parameters or correct setting and proper candidate selection. An ideal candidate for Laser Hair Removal has light coloured skin and dark coloured hair. This stark contrast of colour allows the laser light to easily target the hair and pose little or no risk of harm to the skin. This is also why it’s important to avoid sun exposure and tanning when undergoing a course of permanent hair removal treatments.

It is important for the full area to be treated by the laser with each hair removal appointment so hairs are not missed. Any missed patches will require additional treatments in the future and the area may look patchy or have uneven hair growth. Hairs that do not fall out or shed within about 14 days have usually not been treated effectively. This is due to poor spacing by the operator or incorrect technique, which can often be avoided by finding a reputable laser clinic that has licensed and experienced operators.

Looking to find out more about Laser Hair Removal Brisbane or Permanent Hair Removal Brisbane? Contact Image by Laser today to find out about our Laser Hair Removal Prices .