Reflections on Life

Life – what is life! Life can be described in many ways and has many facets and interpretations. It presents us with an ongoing stream of experiences of situations, events and interactions of all kinds with other people and our environment.

It is creation in its magnificent splendour – the original bringing into existence of the universe by God.

For humans it is a journey encompassing all the seasons, colour and streams of life’s experiences.

The miracle of new life in any form of creation brings wonder and amazement as we become aware of the intrinsic formation of such an unexplainable divine plan.

For humans there are many rituals and traditions that help celebrate the different seasons and significant moments in life.

A welcoming of a new child might entail a ritual of a Christening or Blessing in the Christian tradition or perhaps a Naming Ceremony for those less religious. In other cultures and belief systems children are welcomed in a variety of ways but none-the-less mostly it is found to be a joyful celebration of the miracle of new birth.

Life can sometimes be brief – the miracle taken back from where it began just as life is beginning – the mystery of why these sad experiences happen not to be explained.

Life changes for humans as the body grows and life is experienced in new ways. Learning takes place as the brain develops and intelligence is gained and used for the betterment of human kind.

At times the human body suffers from physical limitations this being a challenge as strength of spirit and courage come to the fore.

During the seasons of life ritual is shown to be important such as times of celebration when a person reaches the age of eighteen – a time of maturity and starting out as an adult on life’s journey.

Permanency of relationships can be celebrated by the ritual of Marriage as people start a new chapter along the journey called life.

The miracle of new life can emerge again in this relationship of Marriage as a new life is created and welcomed to the world.

As the continuing seasons and cycles of life are observed, life can represent colour as of a rainbow in these seasons of new beginnings, celebrations, changes and endings.

Red, orange, yellow, green, blue, indigo and violet – colours of the rainbow – how symbolic of life’s journey as the rainbow is composed of the entire spectrum of colour from the shortest wavelength violet to the longest wavelength red.

A closing ritual now takes place as the body has accomplished its purpose and the ending of life as humans know it is honoured and the life celebrated as the spirit travels back to the Divine from whence it came.

===

This article supplied by Sandra Hill, Brisbane Wedding Celebrant. For more information about Sandra Hill, weddings, renewal of vows and naming ceremonies in Brisbane, please contact Sandra today.

SEO Townsville and Customer Lifetime Value

Customer Lifetime Value (CLV) is a measure of how much profit a customer will bring to your business over the lifetime of the relationship that exists between you two. The customer is the most valuable asset in your business. Knowing how to acquire and maintain this great asset is the key to a profitable business. CLV helps you determine where to commit you money in marketing campaigns before you launch them in order to reap higher benefits.

Calculating CLV

There are several formulas to arrive at the Lifetime Value of a given customer; the most efficient one is given by:

CLV = (Sales per customer) x (Customer lifetime) x (Number of referrals) x

(The percentage of referrals that turns customers) – (Cost of sales)

To arrive at these data you can use the following simple steps to estimate each parameter. For some idea of the benefit of SEO visit: http://happytalkmedia.com/seo-townsville.html

Sales per customer can be obtained by taking the sum of sales and divide it by the total sum of customers in a given period. Customer lifetime is the estimated number of times you think the customer will reorder a given product or service.

The number of referrals made is a conservative estimate of how many people have heard about you through a particular customer. A satisfied customer often makes casual reference on his or her blog, social media page or post a comment on a forum about a wonderful shopping experience that you provided. These comments can be read by hundreds to thousands of people. You can collect this information by asking your new customers how they heard about you.

Customers Guesstimate the percentage of the referrals that will buy something from your business to arrive at the percentage of referrals that convert to. Finally calculate the cost of sales by taking the sum of goods or services and divide it by the sum of customers that you have sold to in that period and multiply the quotient by the customer lifetime figure calculated earlier.

Importance of Lifetime value to your business

It serves as a benchmark in determining how much money, time and effort you can commit in acquiring a given customer in the first instance. You become confident of reaping benefits such as enhanced corporate image and increased sales from your current investments.

Lifetime value of a customer helps you to re-focus on your marketing campaigns. Once you realize that your customers are an ongoing stream of revenue rather than a one-shot sale, you get motivated to focus on ways of keeping them or repeat sales as loyal customer are likely to buy more. Loyal customers cost less to service. Experienced customers know how to use your products or services and make fewer calls to customer support and request fewer visits from the sale rep thus reducing the overheads.

Limited acquisition cost is yet another benefit of calculating lifetime value of a customer. Loyal customers are much more likely than not to be your advocates. They will recommend you to their associates and friends and happily speak about your products or services. This brings in more customers with little or zero acquisition cost. Lifetime value helps you identify the best customers; understand what best they see in your business thus helping you come up with real marketing objectives and strategies.

Social Media for Brisbane Businesses Explained

On-line social media has utterly revolutionized not only the way that people interact, but more importantly the way that a customer will interact with business.

With over 700 million people using the internet worldwide, Facebook alone is a gigantic marketing entity, with many others like Twitter, Youtube, Google Plus and Linkedin. Although we are subject to a lot of media hype and hysteria, social media sites have -in the most basic sense- altered the way that all types of company that has a public presence operates, and are now as necessary to a business as an email address and a website.

But with all of the obvious differences social media has brought to marketing, it is crucial to hold a realistic perspective of its capabilities and results.

With any kind of new marketing bandwagon comes numerous dishonest or ill-informed companies and “social media experts” that prey on naïve businesses by promising the world but under-delivering.

Many millions of dollars and incalculable time is completely wasted on useless social media ideas every day. But social media is not magic. Without good marketing and business basics behind you, a social media presence will most certainly fail and simply be a waste of time and money.

Despite hyping the misconception of ‘free’ advertising with ‘zero’ start-up and hosting fees, social media needs a continual presence, site maintenance and fresh content for successful results, and that demands valuable time that most businesses simply can’t spare. That’s why Social Media Brisbane offers to do all the work for you, while welcoming for oversight and approval by clients.

Examples of where businesses commonly go wrong with social media include:

• Bad Content
Uninteresting or plagiarised articles, outdated advice, and embarrassing attempts to be groovy are common when it comes to what is published online. Be real: people who do business on the internet are savvy, and will recognise deviousness and arrogance in an instant.

• Impatience
Developing a good online social network takes time and determination. A successful network doesn’t sprout overnight, you need time and content to see results. Some businesses will create a social media profile, watch the results for a couple of weeks and then give up in frustration when they don’t get the results they wanted.
This also ties into:

• Consistency
Spacing content out on a regular basis over multiple platforms is a lot better than using all of your content up at once or especially not updating at all. Nobody likes a spammer, but with the overload of information that we encounter every day, without a steady reminder of your brand’s presence you will very quickly be forgotten. Even only a weekly update will do wonders for maintaining and growing relationships with customers.

The team here at Social Media Brisbane are highly experienced and know exactly how social media operates, and deal with it as a part of a company’s marketing strategy rather than the be all and end all.

We also integrate revolutionary Search Engine Optimization techniques into our work, something that no other social media group offers.

Choosing consultants who concentrate on gimmicks over content and who endlessly throw around buzzwords such as “viral” or “Web 2.0” instead of offering strategy and results can simply end up as an exercise in frustration.

If you are looking for a social media consultancy based in Brisbane, contact the Brisbane SEO Company today on 3166 9622.

Fairy Floss Brisbane

Parties, or any event that gathers a number of people in a single location, are always filled with fun and enjoyment. Food, people in good spirits, and a whole lot of merriment fill the air of any event where children and adults alike gather to celebrate a special occasion.

One sure thing that can always bring a smile to anyone’s face, be it a fully grown adult or small child, is fairy floss. Fairy Floss King, Brisbane’s best provider of fairy floss machines, has been in the business for more than fifteen years. Fifteen whole years of bringing smiles to birthday parties, fund raiser events, school fetes, and even corporate work events. This trusted and reliable fairy floss provider is the best that you can find in the whole Brisbane area. Together with their machines and/or operators, you get to enjoy four hours of fairy floss, hundreds of sticks, a sugar mix, a table, and three full flavors to choose from. Free delivery is available in Brisbane, Logan, Redland, Gold Coast, and Ipswich. Fairy Floss King also offers other party needs to complete any party.

What once was only available in carnivals and circuses can now be had at your very own backyard, school, or corporate building. You can opt to hire the machine only and operate it by yourself, or hire an operator with the machine to eliminate the hassle of setting up and making the fairy floss for your guests. This will give you more time to focus on other things at your party and actually enjoy the event itself. If you want to make the fairy floss by yourself, though, it definitely won’t cause any problem as the machines are easy to operate and can start concocting the perfect fairy floss in just a few seconds.

Aside from giving your guests a great party atmosphere with Fairy Floss King, you can also hire the machines to make money at your event. Selling fairy floss at your school event can be a fantastic way to raise funds for charity or for any other purpose. Set up a Fairy Floss King booth and watch guests line up to get their taste of three available flavors and colors to choose from. Little girls will delight in the pink floss with a full raspberry flavor. Little boys will also enjoy the blueberry flavor that comes in the color blue, and green for apple. Every child in the event will definitely enjoy a fairy floss or two.

Fairy Floss Kings offers two packages for you to choose from: Package 1 consists of hiring the machine only, for $220, while Package 2 consists of hiring the machine plus the operator for $220 and $25 for the operator’s fee. With these packages come 250 paper sticks, sugar mix that’s good enough for 250 serves, and a table for set up. You can enjoy the machine right at your event for a whole four hours, making it a staple at your party. Should you need a generator, especially if your event venue is outdoors and away from an electric outlet, Fairy Floss King can happily provide it for you for an additional cost of $150.

Along with these packages, fairy floss brisbane can give you everything you need for a fantastic party. You can opt to add other party equipment such as Jumping Castles, a popcorn machine, and snow cones together with the fairy floss machines. Fairy Floss King will happily provide you with combo deals to create a complete party package for your event.

Fairy Floss King’s website is very easy to navigate. Should you have any questions about hiring fairy floss machines, you can easily go to the website where big, bold, colorful letters welcome you to an array of photos of Fairy Floss King’s previous clients and events. Everything you need to know can be found on the website’s Frequently Asked Questions tab. If you want to hire Fairy Floss King, a contact number can easily be reached with a friendly customer service agent on the other line to help you book a machine for your event. You can also fill out an online form where information such as your date of event, delivery address, required machine delivery time, mode of payment, and other essential information are needed to book your Fairy Floss King machine.

Welcome your guests with Fairy Floss King and expect your party to be unforgettable, keeping your guests happy with these delicious sugar concoctions.

Tags: Fairy floss machine hire brisbane,fairy floss machine brisbane

What to Consider When Hiring the Finest Children’s Magician Brisbane Residents Trust

Whether you’re planning to host your child’s pajama party, birthday party, or any other kiddie event, hiring a magician who can provide entertainment for everyone is a brilliant choice. Kids love magic shows, and you can guarantee their excitement and participation by inviting a professional children’s magician Brisbane residents rely on. You may even find yourself laughing along as you watch amazing tricks that these talented entertainers perform on your party.

Important Things to Consider Before Hiring a Party Magician

Initially, you need to know your guests and their age group. It’s important that you inform the magician about the kind of audience and number of guests who are attending the event. This way, he can choose the right material to use that will suit the crowd’s interests. For instance, younger kids may find card tricks uninteresting while older kids are likely to be mesmerized with this kind of performance in a magic show.

You should discuss with the magician how you want him to interact with the audience. There are entertainers who prefer to sit at one corner of the room where kids can come and huddle around as they watch magic tricks up close. However, some magicians like to walk around from one section of the room to another and interact with everyone at the party. Depending on your preferences and requirements, you can count on the entertainer to do exactly what you want him to do. So, make everything clear during your meeting to ensure your guests’ satisfaction and delight while watching the magic show.

Specify particular tricks that you want the magician to do. Do you want him to use live animals or real people during the show, or would you prefer card tricks for a slightly older age group as your audience? Just make sure you ask the magician first about his expertise and decide if his tricks are something that your guests may want to see.

A Few Other Things to Think About

Even experienced magicians must be informed about important aspects of the event before they can quote you a fee for their service. A magic show for a bunch of 7-year olds in your yard is far from a 2-hour show presented in front of 200 or more guests. You need to provide sufficient information before requesting a quote from him.

Just keep an open mind and listen attentively to the magician’s recommendations and determine if these suggestions are suitable for your party theme. The idea is to have an open communication with the professional and settle everything before you start hiring him. By doing so, there are no unpleasant surprises that may come along on the day of the party.

Choosing the best party magician for a kids’ party may be tricky, but as long as you’re certain about the person you have in mind, you can’t possibly go wrong. For a fun-filled kiddie party in Brisbane, you may want to consider hiring Johnny the Jester, one of the city’s finest magicians and performers. His versatility and ingenuity will blow you away, and you can expect your guests to feel the same way about his spectacular performances.