Social Media for Brisbane Businesses Explained

Online social media has absolutely altered not only the way people interact, but essentially the way that a customer will deal with business.

With over 900 million people using the internet worldwide, Facebook alone is a gigantic marketing entity, with many others such as Twitter, Youtube, Google Plus and Linkedin. Although we are subject to much media hype and hysteria, social media sites have -in the most basic sense- altered the way that all kinds of business that has a public presence operates, and are now as essential to a business as an email address and a website.

But with all the obvious differences that social media has brought to marketing, it is crucial to have a realistic perspective of its capabilities and results.

With any kind of new marketing bandwagon comes innumerable dishonest or clueless fly-by-night firms and “social media experts” who prey on new businesses by over-hyping and under-delivering.

Many millions of dollars and an immeasurable amount of time is utterly wasted on useless social media ideas every year. Social media is not magic. Without proper marketing and business basics behind you, a social media presence will most certainly fail and -depressingly- be a waste of time and money.

Despite hyping the misconception of ‘free’ advertising with ‘zero’ start-up and/or hosting fees, social media needs a continual presence, fresh content and site maintenance to show good results, and that demands valuable time spent on it that most companies can’t afford to spare. That’s why Social Media Brisbane does all the work for you, while welcoming room for approval and oversight by clients.

Examples of how businesses commonly go wrong with social media include:

• Bad Content
Unexciting or even stolen items, out-dated suggestions, and terrible attempts to be current are all too common regarding what is published online. Admit it, people on the internet are fairly shrewd, and can recognise deviousness and arrogance without too much trouble.

• Impatience
Creating a strong online social network takes time and persistence. A successful network won’t just shoot up in a day, it takes time and content in order to grow. Often a business will create a social media profile, watch their results for a short period of time and then quit in frustration when they don’t see the unrealistic results they expected.
This also ties into:

• Consistency
Spacing content out on a regular basis across several platforms is a lot more effective than using all of your content up at once or not updating at all. Nobody likes a spammer, but with the overload of information that we encounter on a daily basis, without a regular reminder of your brand’s presence you will very quickly be forgotten. Just a weekly update will see results regarding maintaining and growing relationships with customers.

We here at Social Media Brisbane are experienced and know exactly how social media operates, and treat it as a cohesive part of a company’s marketing strategy rather than the only important tactic.

Most importantly, we also integrate revolutionary Search Engine Optimisation methods into our work, something that no other social media group offers.

Choosing consultants that concentrate on gimmicks before content and who throw around buzzwords like “viral” or “Web 2.0” instead of providing strategy and goals will simply result in it having been an exercise in frustration.

If you are looking for a social media consultancy based in Brisbane, contact the Brisbane SEO Company today on 3166 9622.

Plantar Fasciitis Treatment Options

Plantar fasciitis is extremely common affecting around 10% of the adult population at some time in life. Commonly plantar fasciitis is associated with heel spurs however on x-ray only 50% of patients with plantar fasciitis have evidence of calcification through the heel (DiMarcangelo, 1997).

Commonly plantar fasciitis symptoms start as an awareness or ache in the morning. Relief treatment can be quite simple at this time however if it is left, these symptoms will often slowly progress to pain that significantly impacts quality of life.

When targeting plantar fasciitis symptoms your practitioner will guide you through the best strategy or combination of strategies to help relieve and control your individual pain. At Body Leadership Australia we recommend a multimodal approach utilising a number of different treatment options.

Soft Tissue Release
Tightness of the muscles surrounding the foot have been found to pull hard enough on the bones that they alter the natural shape of the foot and ankle often leading to plantar fasciitis pain. Accordingly, release techniques and stretching of the lower limb muscles can have an effect on decreasing symptoms associated with plantar fasciitis.

Stretching
Strategic stretching of the calf muscles and Achilles tendon or on the plantar fascia itself can decrease pain associated with plantar fasciitis. You should get a program tailored to your individual needs.

Orthotics
Orthotics can help to relieve the effects of plantar fasciitis. Changing the weight load through the foot can allow the inflammatory response to settle by supporting the foot appropriately.

Night Splints (Strassburg Sock)
The use of a night splint can reduce recovery time compared to the same protocol utilising standing stretches through the calf.

Cortisone
Cortisone was always a last resort due to potential complications and pain post injection. Now with ultrasound guidance outcomes have improved and we see them used more effectively. Cortisone options can be discussed with your health care professional.

Surgery
A number of studies found 75% to 95% of patients had long term improvement as measured by various criteria. Up to 27% of patients still had significant pain, up to 20% had some activity restriction, and up to 12% had moderate pain that impaired function (Brown et al., 1999; Davies et al., 1999; Fishco et al., 2000). Surgical options are always a last resort.

Once your pain is treated and controlled it is important to understand your individual factors that predispose you to plantar fasciitis which can be explained by your physiotherapist. You can then be taught a home program to release tension, particularly through the calf as well as the foot to nip problems in the bud. This can also be optimised using home exercises to improve strength for better control of your biomechanics long term.

If you, your friend or family member suffer from plantar fasciitis please do not hesitate to contact one of our friendly Brisbane sports physiotherapists on 07 3847 8040. Our Brisbane sports physios can also provide treatment from our Brisbane Sports Physiotherapy practice.

Double Glazing Windows

Acoustic double glazing requires the addition of a secondary glazing layer offset from an existing window, optimally by 100mm. Soundblock offer two solutions to double glaze windows for noise and thermal insulation – Magnetic Acrylic Double Glazing and Acoustic Aluminium Double Glazing. Article body:

What is Window Double Glazing?
Double glazing requires the addition of a secondary glazing layer offset from an existing window optimally by 100mm. Retrofit our acoustic double glazing to your existing windows or specify our solutions on new projects. Double glazed windows eliminate noise transfer by up to 70% and eliminate heating costs by 35%.

Double Glazing System – Magnetic Acrylic Windows
Magnetic Window Soundproofing System functions very simply by adding a PVC sub frame on the inside of your window. This double glazing system greatly improves noise removal. The acrylic window is sealed in place, creating an air space with the existing window, thereby producing an insulating barrier.

Double Glazing System – Acoustic Aluminium Windows
This double glazing system reduces the transfer of noise from outside to inside. These sound proof windows can be specially manufactured to meet specific size requirements. The Soundblock Aluminium Window System is an add on glazing system, creating a double glazed unit to reduce noise transmission through existing windows up to 70%. As well it provides extra safety and security to the property.

How to Soundproof Windows
To successfully soundproof your windows you will need to have a sufficient distance between your primary window and the edge of your internal window reveal. Ideally this gap is 100mm. This will allow an acoustic secondary window, either our Soundblock Acrylic Magnetic or Soundblock Aluminium windows, to be installed to effectively provide an overall sound reduction of 40-43db.

Noise reduction and soundproofing solutions
Established in 1999, Soundblock Solutions is a respected privately-owned Australian provider of soundproofing products and solutions. We can help to provide a quieter, more comfortable environment in any environment, whether it’s in the home, office, industrial, marine, restaurants or hotels.

Representing leading Australian manufacturers of acoustic products, Soundblock offers a huge range of double glazing and window sound insulation and noise control products for domestic and commercial use. We will determine your specific noise problems and supply and install the most effective product or combination of products for your specific situation. Talk to us for expert advice and a comprehensive, cost-effective solution for all of your soundproofing, double glazing, noise control and acoustic requirements.

Soundblock are the experts in noise reduction and have found using window double glazing systems, that noise can be reduced by up to 70% or 41dB. Soundblock offer two solutions to double glaze windows for noise and thermal insulation.

Cladding the Queenslander House

Cladding the Queensland house or ‘Queenslander’ with vinyl cladding speaks eloquently of our distinctive lifestyle and is one of the most sensible alternatives to the regular high maintenance of the exterior of our houses whilst also maintaining it’s distinctive character and architectural design.

Queensland has more than one type of housing but a traditional past of building with timber has been dominant. This distinctive tradition originated with rough timber huts of early settlement and developed into the multi-gabled bungalows of the 1930s. Buildings continued until, and were adapted after, the Second World War, leading to more contemporary timber houses.

The most typical early twentieth century Queensland house is characterised by:
• timber construction with corrugated-iron roof;
• highset on timber stumps;
• single-skin cladding for partitions and sometimes external walls;
• verandahs front and/or back, and sometimes the sides;
• decorative features to screen the sun or ventilate the interior.

Some of the negatives for the Queenslander were the high maintenance and poor insulation of the external walls as they were only single skinned and required regular painting. One of the most cost effective ways of rectifying these negatives is to have insulated vinyl cladding install directly over the existing exterior walls. This will leave you with an almost maintenance free exterior that never needs to be painted and also makes the house warmer in winter and helps with cooling costs in the summer.

Vinyl cladding, despite its relatively low price, is an extremely durable product. The colour of vinyl house cladding will last much longer than a cladding option that is painted. The cladding won’t dent like aluminium cladding, and unlike wood cladding, vinyl cladding is resistant to moisture, mould and insects so it won’t rot or deteriorate like wood can over time. In fact, vinyl cladding is one of the most durable options of any type of exterior cladding on the market. Our vinyl wall cladding can withstand extremes in weather including temperature changes and relatively high wind speeds. In fact, our cladding can even withstand cyclonic force winds. The manufacturer of our cladding is so confident in the product they offer an extensive lifetime warranty to back up their claims of how durable the product is.

Keep the character of your Queensland home, reduce maintenance and add insulation.

We offer free quotes for new and old buildings, why not call us today on 1800 684 717 or check out these web sites: Cladding TownsvilleCladding BundabergCladding Ipswich .

Laser Clinic Brisbane

IPL (Intense Pulsed Light) is a light based technology which treats several skin conditions in one treatment. It works in the deeper layers of the skin where traditional skincare cannot reach, thus achieving a far superior result.
Skin concerns such as pigmentation, freckling, sun damage, capillaries, redness, acne scarring and rosacea may be treated with photorejuvenation.

Pulses of light are applied to the skin via a handpiece which filters the wavelengths of light through a layer of ultrasound gel. The treatments remove most types of sun induced pigmentation like freckling, age spots and sun damage. By lessening the darker pigmentation IPL leaves the skin with a more even tone. Vascular skin concerns including capillaries, redness, acne scarring and rosacea are also targeted by the broad wavelengths of light. IPL works particularly well on red acne scarring that is left behind after undergoing acne treatments.

As most people will have several skin concerns, this treatment has become popular as it can address them all. The IPL photorejuvenation also stimulates the production of collagen which will plump and smooth the texture of the skin, improving fine lines, wrinkles and pitted scarring.

There is little or no downtime involved with photorejuvenation. Most people will experience some redness and heat in the area which subsides in several hours after treatment. The most common treatment areas are face, neck, décolletage/chest area and backs of hands.

Photorejuvenation treatments can be utilised as a once off treatment, however a course of treatments will promote the best results. A progressive result can be expected with a change usually noticed within a week after a session which is why IPL Photorejuvenation has gained such popularity among both men and women.

If you are looking for a Laser Clinic Brisbane that offers Acne Treatment Brisbane and IPL Brisbane then please see Image by Laser for a free consultation.