Social Media for Brisbane Businesses Explained

On-line social media has absolutely changed not just the way people interact with each other, but more importantly the way that customers deal with business interests.

With more than 700 million users world-wide, Facebook on its own is a gargantuan marketing body, and of course there are many others like Youtube, Twitter, Linkedin and Google Plus. While we are subject to a lot of media hype and hysteria, social media sites have fundamentally changed the way that any type of business that has a public presence will operate, and are now as fundamental to businesses as an email address and a website.

But with all the obvious differences social media has brought to marketing, it is essential to have a realistic perspective of its capabilities and results.

Unfortunately, with any kind of new marketing bandwagon comes a great many shonky or ill-informed fly-by-night firms and “social media experts” which focus on new businesses by over-hyping the possibilities but under-delivering.

Many millions of dollars and incalculable time is completely wasted on useless social media ventures every day. But the key to remember is that social media is not magic. Without good marketing and business fundamentals behind it, a social media presence can only fail and simply be a waste of time and money.

Despite creating the impression of ’no-cost’ advertising with its lack of start-up and hosting fees, social media requires a continual presence, fresh content and site maintenance in order to be successful, and that means valuable time spent on it that many businesses simply can’t afford to spare. This is where Social Media Brisbane offers to do the work for you, while encouraging room for approval and oversight by their clients.

Examples of how people often do the wrong thing with social media include:

• Bad Content
Dull or even stolen articles, outdated advice, and awful attempts to be hip are all too common when it comes to what is published online. Be real: people on the internet are fairly shrewd, and can sniff out deviousness and condescension a mile away.

• Impatience
Building a healthy online social network takes time and diligence. A successful network won’t sprout in a snap, it takes time and content in order to grow. Some businesses will create a social media profile, watch the results for a short period of time and then quit in annoyance when they don’t get the results they wanted.
This also ties into:

• Consistency
Spacing out your content regularly across multiple platforms is a lot more effective than using up all your content at once or not updating at all. Nobody likes a spammer, but with the overload of information that we receive on a daily basis, without a regular reminder of your brand’s presence you will quickly be left behind. Just a weekly update will see results regarding sustaining and developing relationships with customers.

We here at Social Media Brisbane comprehend exactly how social media operates, and treat it as a cohesive part of your marketing strategy rather than the only important thing.

Most importantly, we also integrate revolutionary Search Engine Optimisation techniques into our work, which is something no other social media group offers.

Choosing consultants that concentrate on gimmicks before content and who throw around buzzwords like “viral” or “Web 2.0” instead of offering strategy and goals can simply result in it having been an exercise in frustration.

If you are looking for a social media consultancy based in Brisbane, contact the Brisbane SEO Company today on 3166 9622.

“Offers Over” – why not just cut to the chase?

If you’ve browsed realestate.com.au recently, you will have seen lots of properties listed as “offers over”. You might be wondering why we do this rather than just applying a fixed price.

Why we do it?
Ultimately “offers over” exposes more people to your property online, if used the right way —let’s not forget that some 90% of our buyer enquiry comes through these channels.

For buyers, realesate.com.au has set price bands when searching (ie: $400k to $450k and $450-$500k). Generally, we recommend using ‘offers over’ when you’re on the cusp of a search band.

For example, if you are aiming for a price of $460k for your home. We would list it as ‘offers over $450k’ on realesate.com.au – your property will display for buyers browsing the $400-$450k price range as well as those browsing $450-$500k.

This exposes your property to more people and gets more people to your open (people who may not have considered your property before). Even if the price is slightly out of their price range – they showed up! It’s your agent’s job from there!

We recently listed a duplex in Fitzgibbon as “offers over $300k”, a move designed to encourage a larger subset of buyers to visit the property. The home sold for $315k—an impressive figure given that the highest previous sale for a similar home in the area was $290k!

Misuse of ‘offers over’…
In my experience many agents use ‘offers over’ to avoid the uncomfortable price discussion with their owners. It’s a way for them to list the house at what they (the agent) think it’s worth without agreeing on a clear price expectation with the owner.

Can you make an offer under on an ‘offers over’ property?

Our agents will always have a firm price that the owner is expecting. After all, the first question at the open is ‘how much’?

Buyers should have the capacity to buy at or above the price indicator. Although they can open negotiations with a lower price, almost always the property will sell at or above the indicator.

When we don’t use it…
It’s not effective if your price expectation is not in line with the market.

It’s also not as effective if your ‘offers over’ price sits in the middle of a search band. A property listed as “offers over $420k” will only display for buyers searching $400k-450k”. Of course there may be some exceptions here, but this is a common mistake many agents make!

And last but not least, ‘offers over’ pricing is also useful for auctions or when agents are a little unsure on the market value (ie: for a unique property).

So if we recommend “offers over” on your next houses for sale Aspley rest assured and take it in your stride!

To view property Aspley visit our web site. To find out more about Justin Watt, owner of Watt Realty and previous owner of Harcourts Aspley click here.

Fairy Floss Brisbane

Parties, or any event that gathers a number of people in a single location, are always filled with fun and enjoyment. Food, people in good spirits, and a whole lot of merriment fill the air of any event where children and adults alike gather to celebrate a special occasion.

One sure thing that can always bring a smile to anyone’s face, be it a fully grown adult or small child, is fairy floss. Fairy Floss King, Brisbane’s best provider of fairy floss machines, has been in the business for more than fifteen years. Fifteen whole years of bringing smiles to birthday parties, fund raiser events, school fetes, and even corporate work events. This trusted and reliable fairy floss provider is the best that you can find in the whole Brisbane area. Together with their machines and/or operators, you get to enjoy four hours of fairy floss, hundreds of sticks, a sugar mix, a table, and three full flavors to choose from. Free delivery is available in Brisbane, Logan, Redland, Gold Coast, and Ipswich. Fairy Floss King also offers other party needs to complete any party.

What once was only available in carnivals and circuses can now be had at your very own backyard, school, or corporate building. You can opt to hire the machine only and operate it by yourself, or hire an operator with the machine to eliminate the hassle of setting up and making the fairy floss for your guests. This will give you more time to focus on other things at your party and actually enjoy the event itself. If you want to make the fairy floss by yourself, though, it definitely won’t cause any problem as the machines are easy to operate and can start concocting the perfect fairy floss in just a few seconds.

Aside from giving your guests a great party atmosphere with Fairy Floss King, you can also hire the machines to make money at your event. Selling fairy floss at your school event can be a fantastic way to raise funds for charity or for any other purpose. Set up a Fairy Floss King booth and watch guests line up to get their taste of three available flavors and colors to choose from. Little girls will delight in the pink floss with a full raspberry flavor. Little boys will also enjoy the blueberry flavor that comes in the color blue, and green for apple. Every child in the event will definitely enjoy a fairy floss or two.

Fairy Floss Kings offers two packages for you to choose from: Package 1 consists of hiring the machine only, for $220, while Package 2 consists of hiring the machine plus the operator for $220 and $25 for the operator’s fee. With these packages come 250 paper sticks, sugar mix that’s good enough for 250 serves, and a table for set up. You can enjoy the machine right at your event for a whole four hours, making it a staple at your party. Should you need a generator, especially if your event venue is outdoors and away from an electric outlet, Fairy Floss King can happily provide it for you for an additional cost of $150.

Along with these packages, fairy floss brisbane can give you everything you need for a fantastic party. You can opt to add other party equipment such as Jumping Castles, a popcorn machine, and snow cones together with the fairy floss machines. Fairy Floss King will happily provide you with combo deals to create a complete party package for your event.

Fairy Floss King’s website is very easy to navigate. Should you have any questions about hiring fairy floss machines, you can easily go to the website where big, bold, colorful letters welcome you to an array of photos of Fairy Floss King’s previous clients and events. Everything you need to know can be found on the website’s Frequently Asked Questions tab. If you want to hire Fairy Floss King, a contact number can easily be reached with a friendly customer service agent on the other line to help you book a machine for your event. You can also fill out an online form where information such as your date of event, delivery address, required machine delivery time, mode of payment, and other essential information are needed to book your Fairy Floss King machine.

Welcome your guests with Fairy Floss King and expect your party to be unforgettable, keeping your guests happy with these delicious sugar concoctions.

Tags: Fairy floss machine hire brisbane,fairy floss machine brisbane

What to Consider When Hiring the Finest Children’s Magician Brisbane Residents Trust

Whether you’re planning to host your child’s pajama party, birthday party, or any other kiddie event, hiring a magician who can provide entertainment for everyone is a brilliant choice. Kids love magic shows, and you can guarantee their excitement and participation by inviting a professional children’s magician Brisbane residents rely on. You may even find yourself laughing along as you watch amazing tricks that these talented entertainers perform on your party.

Important Things to Consider Before Hiring a Party Magician

Initially, you need to know your guests and their age group. It’s important that you inform the magician about the kind of audience and number of guests who are attending the event. This way, he can choose the right material to use that will suit the crowd’s interests. For instance, younger kids may find card tricks uninteresting while older kids are likely to be mesmerized with this kind of performance in a magic show.

You should discuss with the magician how you want him to interact with the audience. There are entertainers who prefer to sit at one corner of the room where kids can come and huddle around as they watch magic tricks up close. However, some magicians like to walk around from one section of the room to another and interact with everyone at the party. Depending on your preferences and requirements, you can count on the entertainer to do exactly what you want him to do. So, make everything clear during your meeting to ensure your guests’ satisfaction and delight while watching the magic show.

Specify particular tricks that you want the magician to do. Do you want him to use live animals or real people during the show, or would you prefer card tricks for a slightly older age group as your audience? Just make sure you ask the magician first about his expertise and decide if his tricks are something that your guests may want to see.

A Few Other Things to Think About

Even experienced magicians must be informed about important aspects of the event before they can quote you a fee for their service. A magic show for a bunch of 7-year olds in your yard is far from a 2-hour show presented in front of 200 or more guests. You need to provide sufficient information before requesting a quote from him.

Just keep an open mind and listen attentively to the magician’s recommendations and determine if these suggestions are suitable for your party theme. The idea is to have an open communication with the professional and settle everything before you start hiring him. By doing so, there are no unpleasant surprises that may come along on the day of the party.

Choosing the best party magician for a kids’ party may be tricky, but as long as you’re certain about the person you have in mind, you can’t possibly go wrong. For a fun-filled kiddie party in Brisbane, you may want to consider hiring Johnny the Jester, one of the city’s finest magicians and performers. His versatility and ingenuity will blow you away, and you can expect your guests to feel the same way about his spectacular performances.

Can I really save fuel with a Truck Wheel Alignment?

Most heavy vehicle owners in the transport industry are asking themselves – How can I save money on my running costs? How can I save on fuel consumption? Will a truck wheel alignment help?

Research & studies conducted around the world show that around 80 percent of medium to heavy vehicles are incorrectly aligned, or have a mis-alignment. If your truck, trailer or bus has incorrectly aligned wheels & axles, you have what we call increased rolling resistance when travelling on the road. This means the engine is working harder than required to push the truck along the road, and the end result is an increase in fuel consumption. Given that fuel can account for up to 50% of the operating costs of a truck or fleet, smart operators must explore all avenues to reduce fuel consumption.
Generally speaking, correcting even slight alignment issues have been shown to result in a saving of 3 – 10 percent on fuel.

3% doesn’t sound too significant does it? Lets take a closer look – One truck runs Brisbane to Sydney (return) 3 times a week (6,000 kms). That’s 312,000 kms a year. Fuel consumption average is 1.85 litres/km. That’s 577,200 litres, current local prices are around $1.49 per litre. Fuel cost for the year – $860,028.00. If you reduced fuel consumption by 3%, you would save $25,800.84!!
Your scenario may be different, but you can see that small changes can make a big difference to the bottom line of your business. There are other areas where you can save on running costs, which will be covered in another article.

If you own one truck or one hundred, and you are not having a regular truck wheel alignment performed as part of your maintenance schedule, you really need to contact your local truck wheel alignment specialist for a chat.

Truckologist is a mobile truck wheel alignment business based in Brisbane, Australia.